I’ve read a lot on the psychology of social media platforms and how they’re created in order to manipulate the users to spend the most time possible. Once you mildly observe it you can confirm it’s true. It’s very obvious to the average eye.
We wait for likes, comments, and any signs of approval to make us feel that we belong.
However, when we post something that we believe in, that we worked hard for, that we feel that it adds value to others, every sign of approval raises our self-esteem, and truly makes a difference to our lives.
On the other hand, when we post something just for the sake of posting, signs of approval don’t matter much internally, they only matter because we want to fit in and break our previous record of approvals.
Value adds value.